DISCOVERY & SCOPING
UX / UID
IMPLEMENTATION / INSTALLATION
The District Group was engaged by the Australian National Maritime Museum to design and deliver their new foyer screens and content presentation platform to support and reinforce the experiential nature of the Museum’s programs and activities. To that end, it was essential that the content be engaging, immersive and entertaining – and should bring the Museum experiences to life for their target audience of Families. A core objective was to promote the interactive nature of the events and attractions, as well as reflect and promote the then recently launched MUSEAUM brand identity and website look and feel.
Following the successful implementation of the screens, the District Group was invited to design the new ANMM website. It was designed on the premise that an immersive online experience, sea.museum is more than a website – it’s a curated virtual space.